Goodfellas was a 1990 critically acclaimed film written and directed by Martin Scorsese, it was produced by Warner Bros and released in the UK on 26th October receiving a gross of £1.994.136 at the box office. The film won one Oscar courtesy of Joe Pesci for Best Actor In A Supporting Role and was nominated for 5 more including best director and best picture.
The film has an 18 rating in the UK (R in the US) this helps the target audience which is predominately males from the ages of 18+ there is no specific age limit for this film as it appeals to all ages because of the action and violence and the time period is relatable to older audiences. There are icons in this film that relate to the stereotypical interests of males, these being violence and crime, however the long plot and chronological storytelling may appeal to older and more sophisticated audiences. A secondary target audience may be crime fans, who already know the story of Henry Hill and would like to see the story on the big scree. This film has a wide target audience.
The first shot of this film is of the Warner Bros logo, which is the institution in which this film is from. Then the credits slide onto the screen quickly, They are written in a san serif font and white text on a black background, this is simple and connotes a serious tone and narrative for the film, the credits however only contain some of the conventions of opening credits. These being the studio, name of the film and lead actors. The acting credits are only for the most prominent actors within the film, as well as appearing in order of star rating during the era, Robert Di Niro appears first although he isn’t the lead protagonist in the film, this is Ray Liotta who appears second, Di Niro appears first as he rose to fame from Raging Bull (1984) and the Godfather part II (1974).
The opening to this film quickly and successfully introduces the three main characters and sets up their gangster/mobster archetype, this is already a direct indication to the audience of the type of characters to expect in this film as well as a inkling towards the narrative. The character make up are dressed in dressed down smart clothes, indicating they may be important people within the “mob”. The character use swearing within the dialogue which sets up a narrative for violence and aggressive themes which links in with the target audience, They are all introduced in a medium close up shot angled at Henry Hill with two other characters in the background, one in the passenger seat and one in the back seat, they appeared tired and withdrawn. The way the camera is positioned connotes that the character who is predominately positioned within the shot has the power in the scene as he is also seen driving. Also the use of non-diegetic voiceover starting a monologue that talks about the main protagonists ambitions and his perseverance which can relate to some audiences.
The location of this opening is a road, the mis-en-scene is dark and empty with nothing happening, this causes focus of attention onto the characters, as well as setting a mysterious and eerie atmosphere which draws the viewer in. After the first tracking shot shown on the car as it drives down the road, there is a cut to a black screen and the text shows New York 1970 which set’s the location well, as New York is a well known location within the film industry. This aids the viewer in setting the scene. Low key lighting is used a lot within the scene as it represents a dark and eerie atmosphere.
The opening sets up for a narrative and poses many questions such as Who are these men? and Why are they driving in the dark? A noise is coming from the back of the car and the three men go to investigate by pulling up at the side of the road, they are cautious when opening up the trunk. The camera slowly zooms into the trunk to create tension and create focus onto the trunk, there camera then cuts to see the three men stood looking tense and nervous. However the camera is at a low angle looking up at them connoting that they have the power over whatever is in the trunk. After the trunk is opened we see a charter whose make up is that of a beaten man, he is covered in blood, has bruises on his face and is breathing heavy, these are icons of violence, this connotes a narrative with a similar repertoire of elements and icons. All things seen within the scene are icons of crime films. The camera then cuts to a panning shot on Tommy walking over towards the body and repeatedly stabbing the man, again this violence is what viewers expect from this film as the icons signify violence and fighting. Tommy is leaned over the man indicating he has the power and the man is defenceless. After this Henry walks over and closes the trunk, the camera zooms into him confirming he is the main protagonist, and a non-diegetic voiceover comes on and afterwards a jaunty and lively song comes on which contrasts with the violence and is unconventional for this genre. The shot freezes on Henry in a low angle shot, this connotes his power and signifies the magnitude of his importance throughout the film and indicates that the film is a biopic of his life.
Also the opening credits show a shot that says “This film is based on a true story” this helps engross the audiences attention more as they can relate to the film and take it more seriously as they know these events have happened. As for the older target audience they might be more relatable with this as they may have lived through the events..
In conclusion this is an extremely effective film opening as it engages the audience and will give them pleasure within the mystery and tension that Scorsese builds within the preferred reading he is trying to give. Although the opening is only 1:32 long it already showcases high amounts of swearing and violence, this confirms the rating of 18. It introduces the themes within the film and creates questions and an interesting plot that with engage viewers.